Go to the Growth
40% of your Market is Untapped
Want to grow your sales funnel?
Of course you do.
The problem is that most sales organizations are looking for growth in the same place. Every sales person loves a prospect who is prepared to make a purchase. But did you know this group of buyers makes up only 3% of the market?
For almost every B2B team, the market is divided into three groups. Each of these groups is at different stages of making a buying decision, and the largest group isn’t even close to being ready. However, if you can successfully identify and develop the prospects who are considering making a change, you can grow your sales funnel by 13x.
Tom Snyder, Founder of Funnel Clarity (formerly VorsightBP) and Alex Turner, Director of Sales Development at Wrike explore this virtually untapped market and provide critical insights into:
- How to recognize which group a buyer falls into
- How to identify prospects who are poised to start considering a purchase
- How to help prospects reevaluate the status quo and take a deeper look at their current situation
