Jill Ulvestad

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Jill Ulvestad is the founder of Funnel Clarity. Jill applies her expertise in driving sales performance and results, developing sales strategy and streamlining skills development to the Funnel Clarity team. With more than 25 years of business development and consulting experience, Jill provides valued sales performance insight to her roles as co-founder and managing partner of Funnel Clarity. Previously, Jill spent 8 years with the sales performance firm Huthwaite where she served as the Vice President of Sales. She most recently was co-founder of Business Performance Partners, a sales and strategy consulting firm and led the coaching practice.
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Recent Posts

Tue, Oct 13, 2026 | Jill Ulvestad
Your SKO Is Too Expensive to Be Something You Could Have Done on Zoom
Bringing an entire sales organization together for a sales kickoff is expensive. There are flights, hotels, meeting spaces, food, entertainment, and all the logistics required to.
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Tue, Sep 15, 2026 | Jill Ulvestad
The Best Sales Negotiators Don’t Walk Into a Negotiation and Wing It
Most B2B sellers know to prepare for an important sales call. But when the deal reaches negotiation, preparation often becomes surprisingly informal. They know the price they.
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Tue, Aug 25, 2026 | Jill Ulvestad
Cadence Over Content: The Training Principle Sales Teams Keep Missing
Sales leaders can spend enormous amounts of time debating what their training will look like: Which methodology should we use? Which topics should we cover? How long should our.
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Tue, Aug 04, 2026 | Jill Ulvestad
Inspection Is Not Coaching: What Sales Managers Get Wrong When Pipelines Shrink
When the pipeline shrinks, the reflex is predictable. More calls. More emails. More demos. More follow-up. More pressure on sellers to do more and move faster. Activity matters..
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Tue, Jul 28, 2026 | Jill Ulvestad
Your CRM Is Lying to You: How Bad Inputs Create Beautiful Reports of Misinformation
Most sales leaders do not buy a CRM because they want another administrative system. They buy it because they want visibility: to inspect the funnel, forecast more accurately,.
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Tue, Jul 21, 2026 | Jill Ulvestad
7 Sales and AI Lessons Before the Live Webinar This Week 🎙️
Sales teams do not need AI to produce more activity. But they do need it to support better selling. That distinction is at the center of Sales Effectiveness: YOU + AI, a live.
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Tue, Jun 23, 2026 | Jill Ulvestad
Can You Name Your Top Sales Performer Without Looking at a Report?
Most sales leaders can answer one question immediately. “Who is the top performer on your team?” The answer usually comes without hesitation. A name appears quickly. Sometimes two.
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Tue, Jun 02, 2026 | Jill Ulvestad
Is Your Sales Funnel as Healthy as It Seems?
A full sales funnel can be reassuring. It gives leaders something to inspect, something to forecast from, and something to point to when questions come up about future revenue. .
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Tue, May 19, 2026 | Jill Ulvestad
AI in Sales: Why Conversations Matter More Than Ever
AI has moved quickly into the daily work of sales teams. Many sellers now use AI tools to draft emails, prepare presentations, summarize research, or generate proposal language..
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