Start With a Free Sales Funnel Consultation
Funnel Clarity’s B2B sales consulting services help sales teams implement structures and processes in unison with, or independent of sales training. Here are some of the ways we can help your sales team maximize performance:
The many moving parts of sales make it a difficult process to tackle alone. Coupled with a changing landscape and ever-evolving products, what was once considered an effective approach may just as soon be obsolete. Dedicating your resources to B2B consulting means your team won’t be left behind but rather have a leg up to maximize potential returns. You can get answers to your questions without compromising on current processes. Results can determine measurable changes that mitigate concerns now and moving forward. Here are a few areas that B2B sales consulting can impact:
For many companies, qualification tends to be a challenge. Some teams let too much junk fill the funnel while others are too restrictive in their definition of a qualified lead. A B2B sales consulting engagement with Funnel Clarity helps your team implement a nuanced system of qualification that lets sellers nurture the curious prospects while actively pursuing the most winnable opportunities.
The B2B sales cycle has grown more complex and involves more decision makers than ever. This makes it difficult for sellers to do everything from prospecting to closing to effectively managing accounts. Our B2B sales consulting engagements help teams strategically divide sales roles and responsibilities during the sales cycle. This delegation of labor and focused expertise helps companies be more efficient and provide a better experience for their clients.
There are hundreds of metrics that sales teams can use to measure their team’s performance. Unfortunately, a vast majority of these metrics don’t provide actionable insights for sales leaders. During every B2B sales consulting project, Funnel Clarity helps implement a hierarchy of metrics to improve and track performance while also increasing forecast accuracy.
The B2B sales process can be so much more than a checklist of actions for the seller to complete. When implemented correctly, the sales process can be a tool for sellers to leverage. A proper sales process will help sellers prioritize opportunities while also providing task clarity at every stage of the sales cycle. Funnel Clarity evaluates sales funnels during every B2B sales consulting engagement to ensure that the sales process is customer-centric.
It’s all about the customer and their actions. Every high-performing sales force has an effective sales funnel process as its centerpiece. But, even those companies that have a sales funnel often fail to recognize that it is the customer’s decisions that drive an opportunity, NOT the sales person’s activity. This means that a sales funnel that does not incorporate the stages of a buyer decision journey is little more than a seller workflow. Funnel Clarity puts the customer’s decision journey at the centerpiece of every B2B sales consulting engagement.
A B2B sales consulting firm should be willing to examine your existing process, your industry and your clients in order to provide customized recommendations.
There are many service providers teaching you what worked well for them personally. Those recommendations are not scientific. Ensure your B2B sales consulting firm has assembled substantial data on sellers, sales organizations, sales managers, sales process and sales tools, and that these data were generated through actual field research.
When you implement a new system or process, the most critical part of the change is making sure your team actually leverages the new processes. Your B2B sales consulting firm should have a clear plan to help your team adopt new processes and systems.
A B2B sales consulting firm should be willing to examine your existing process, your industry and your clients in order to provide customized recommendations.
There are many service providers teaching you what worked well for them personally. Those recommendations are not scientific. Ensure your B2B sales consulting firm has assembled substantial data on sellers, sales organizations, sales managers, sales process and sales tools, and that these data were generated through actual field research.
When you implement a new system or process, the most critical part of the change is making sure your team actually leverages the new processes. Your B2B sales consulting firm should have a clear plan to help your team adopt new processes and systems.
There’s a science behind creating positive sales results. The formula may differ from company to company, but using the expertise of consultants who know the framework means you can spend less time guessing and more time reaping success. We aim to position your salespeople to be seen as trustworthy resources. What’s more, we’ll evaluate the necessary steps to make them more capable, confident, and considerate throughout the sales process. Our approaches are customized based on your business and tailored to the specific areas that provide the most value. Here are a few examples of what we can impact:
Many businesses struggle with finding the right prospects to generate new sales opportunities. Getting your product or service in front of the right eyes and ears can be a challenge that stalls all other areas of the sales cycle. We’ll consider all angles, from lead generation to deal qualification, to help determine where improvements can be made. From there, we can begin to shape the next steps.
Adding new customers is not the only way to grow your sales. Sales leaders have to make sure that they are also minimizing churn with existing customers. It’s not enough to just check in with clients during renewals. Most Account Managers take a reactive approach to their role but Funnel Clarity can help client teams get proactive. We can help sales teams develop a process that keeps them attuned with their customers’ changes and needs. This allows sales teams to stay connected to their customers’ view of success and the impact that is achieved.
We want you to build on existing wins and maximize your team's ability to seize opportunities. Growing existing accounts could mean having better management processes, like dedicating time to reviewing campaigns and adding touch points as needed. Our B2B consulting services can deliver value by helping your sales team to improve their effectiveness in cross-selling and up-selling opportunities.
Inviting sales consultants into your business is not a decision you take lightly. As you consider your next moves, allow Funnel Clarity to help you map the path to success. Our consultants have years of experience in various sales areas, culminating their skills, knowledge, and talents into an actionable plan unique to your team.
It can be tricky to unearth the root cause of pain points in your sales cycle. Certainly, you’ve exhausted your resources trying to scope it out. Allow Funnel Clarity to take a broader look at operations and examine concerns with fresh eyes. Our team has vast experience in the sales industry and can pinpoint macro and micro levels for improvement. From there, we can work with you to determine the best next step with the greatest impact.
Our B2B sales consulting is based on scientific research. We believe this methodology creates better solutions and a more comprehensive understanding of what’s working and what isn’t. We don’t just deliver details — we help you interpret their meaning. Armed with the knowledge you need, you can make the best decisions for your team moving forward.
Beyond the help of a B2B sales consultant, your business may need ongoing support. Staying agile in sales is crucial as markets evolve and buyers’ journeys change. If your dedication to improving your sales team is continuous, we’ll help you find the right tools and resources that will make a difference. We want you to continue to be on the cutting edge, even after you’ve made significant strides.
Whether your success model is based on total sales, revenue, KPIs or other metrics, Funnel Clarity can provide you with a path to achieving them. We can map out attainable goals to help you stay on track, implementing a schedule that can be extrapolated to your needs. Remain ambitious and seize opportunities to continue the growth you want to see.
Funnel Clarity's B2B sales consulting services can benefit your organization in several ways:
Incorporating B2B sales consulting into an organization's operations can prove highly advantageous for any company with a sales department that sells to businesses or government agencies. Such services enhance the sales process and, thus, the salespeople, creating growth opportunities. Many industries we work with include:
Technology and Software: The tech industry is renowned for its fast-paced and ever-evolving nature, making it essential to have a robust B2B sales strategy to keep up with the changes and competition. This is especially true with Software as a Service (SaaS), which is why we have a dedicated training program to address the distinct nuances of this technology’s unique landscape.
Finance: B2B sales consulting can help companies develop effective sales strategies for complex financial products and services in the finance industry.
Professional Services: Professional services firms, such as law firms and consulting firms, can benefit from B2B sales consulting by implementing measurable changes focused on metrics and increasing efforts.
Retail: Retail companies that sell products to other businesses can benefit from B2B sales consulting by optimizing their sales processes, improving their customer experience, and increasing their sales volume.
Our consulting approach starts with an in-depth evaluation of your existing processes. Our diligent research methodology involves conducting a comprehensive gap analysis to identify areas that require improvement. From there, we design a change plan that aims to yield maximum benefits without completely overhauling your team's current efforts.
We then provide a report that examines specific aspects and delineates actionable recommendations that promise both short- and long-term success. Our proposals are tailored to your unique business requirements and may include connecting with key areas of management to facilitate meaningful change.
B2B sales consulting is focused on short-term goals and longer-term growth. The timeline for achieving tangible results is contingent upon several factors, including the breadth of the consulting engagement, the intricacy of the sales process, and the organization's industry vertical. You may see results within a few weeks, or it could take up to several months for larger organizations that require more complex solutions.
The impact of B2B sales consulting will also depend on how effectively the organization implements Funnel Clarity’s recommended changes and how committed they are to making the necessary improvements.
The strategies and tips Funnel Clarity have provided me are invaluable. During one of our training sessions, the trainer asked for a prospect name and number (this was a prospect one of our sales guys was chasing for months). The trainer then called this person, got them live, and booked the meeting! It was incredible and he had the entire sales team in awe! If your organization is not leveraging Funnel Clarity, you're doing your inside sales team a disservice.
I've worked with the team at Funnel Clarity with two separate companies and I can say they provide the most effective training I've seen. The manuals and notes still get a good work out today which is amazing in itself.
We've worked with the Funnel Clarity team for well over 5 years. The insight that Jill and Tom have provided has been invaluable. Whenever I'm unsure what the next step should be, they're the first people I'd reach out to!
With 15+ years in sales, management, and operations, Funnel Clarity never fails. Relevant, easy-to-implement tips and tricks, that are always current. Great training company!
The training that was provided to myself and my team has been most valuable to us. As the training gives you the knowledge you need from the beginning of an "unexpected call" to closing the sale. Also, the live calls that were actually from some of our clients speaks volumes about how this system can work. Any company and or individual that wants to grow there business and expand sales needs to look at this system.
